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Qualifications for 2,500+ soldiers

From military and sport into health, education and business


M2M2 provides training, education, coaching, and mentoring solutions to UK and international military organisations. 

"The clear leader in the field of coaching and mentoring"

Andy Moss, Former Regimental Sergeant Major of the Army Recruiting and Initial Training Command Staff Leadership School

Army Forces Covenant – Employee Recognition Scheme – Silver Award

The British Army

We provide a range of civilian qualifications in education, coaching and mentoring to the 2,500+ soldiers who every year undergo the army’s Defence Trainer Course (DTC) and related programmes that school army instructors.


We have developed and are delivering the NATO International Professional Development Programme to senior NATO officers and officials in the USA, Belgium, Norway, Poland and Portugal. This combines leadership development via coaching and mentoring qualifications at ILM levels 3, 5 and 7 and high-performance team programmes, with more advanced, doctoral-level (Level 8) skills including Professional Doctorates.

Force Atlantic

We created and delivered executive and team coaching programmes as the lead sponsor of the British Army’s Atlantic rowing crews in both 2019 and 2021. The teams between them set three new world records – the youngest person and the fastest teenager to row across the Atlantic (2019) and the fastest mixed male and female team to make the crossing (2021).




We are currently working with the UK National Health Service (NHS), where we provide coaching and mentoring programmes across three trusts and eight hospitals to staff ranging from senior consultants to nursing and medical practitioners.

We are partnering with University Hospital Southampton NHS Foundation Trust (UHS) to develop an internal coaching faculty, plus a project to embed a ‘coaching culture’ throughout the trust, including ILM Levels 3, 5 and 7.


Our professional development work with Health Education England and NHS England has delivered Leadership and Management qualifications at Levels 3, 5 and 7 to staff across the country.

Tailored for specialist professionals

“The M2M2 programme was developed with NHS staff in mind, and course materials have been tailored across different levels for all healthcare professionals so that we can obtain industry-standard formal CPD accreditation, as well as ILM certification. M2M2’s drive and enthusiasm in supporting this initiative has been extraordinary."

Mr Bhavin Visavadia
Senior Oral and Maxillofacial Surgeon, London North West University Healthcare NHS Trust, Regional Director for the Royal College of Surgeons of England

Elite sport

Elite sport

Our team has unique experience in sports coaching, mentoring, and coach and mentor development, and we count international experts in rugby, squash, judo, football, sports science and elite sport performance among our associates.

Our clients in sport include the International Olympic Committee, England Rugby, and FIFA. This work has inspired the thinking and approach that we apply across other sectors.  

Unique experience


Our work in education focuses on supporting middle and senior leaders who are already in role or aspiring to develop their leadership careers.

Our education delivery team is made up of former teachers who also have extensive experience of C-suite leadership in sport and business, senior teaching roles, and current roles in governance. We have helped governing bodies and boards with organisational leadership, and are committed to sustain client relationships beyond initial projects to ensure the schools we work with achieve sustainable benefits.

In our work with Buckinghamshire Schools, we delivered an Aspiring Leadership in Schools programme across the county through Challenge Partners, along with a pilot ILM Level 3 Certificate in Effective Coaching.

Delivering sustainable organisational leadership

Our bespoke programmes designed specifically for the UK education sector address challenges such as:

  • Nurturing the Next Generation of Middle and Senior Leaders

  • Executive Coaching for Leaders and Leadership Teams

  • Qualifications in Coaching and Leadership.


The approach we have proven in the military and sports sectors applies equally to business, and our team has worked at senior levels in some of the world’s largest and best-known corporations.

Many of the programmes our team members have run have been developed as a response to significant growth and change. We also have a fundamental belief that leadership style and engagement walk hand in hand with performance.

Responding to growth and change
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